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@vitalproteins· Food & Drink, Wellness

Courtside at the US Open, then goodbye

Vital Proteins borrows the prestige and lifestyle halo of the US Open by showing genuine attendance rather than an ad, making the brand feel present in a premium cultural moment.

Build aspirational brand imageReaching a cold audienceFood & DrinkWellness

Build aspirational brand image · Ties the brand to a world, so the product is wanted before it is compared.

Published
August 27, 2026
Stories
2
Type
story

Frame by frame

2 of 2 stories
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The same intention, elsewhere

257 sequences classified “Build aspirational brand image” across 75 accounts.