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@mytheresa.com· Fashion

Street-style gold gown, broken into shoppable choices

Mytheresa turns a real guest's outfit into a buying decision, using paired polls to make the edit feel like styling advice rather than a catalogue.

Drive product purchaseAsking for the actionFashion

Drive product purchase · Asks for the sale now, by the shortest route available.

Published
August 28, 2026
Stories
4
Type
story

Frame by frame

4 of 4 stories
1
Establishing
2
Invitationpoll
3
Purchase routelink_sticker
4+1 min
Invitationpoll

The same intention, elsewhere

680 sequences classified “Drive product purchase” across 140 accounts.