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@skims· Fashion

New sleep tops, one outdoor backdrop, named piece by piece

SKIMS turns a sleepwear drop into a scannable catalog, using one consistent setting so garments—not location—carry the discovery and comparison.

Drive discovery of new arrivalsHelping people considerFashion

Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.

Published
August 22, 2026
Stories
5
Type
story

Frame by frame

5 of 5 stories
1
Establishing
2
Naming
3
Naming
4+1 min
Isolation
5+3 min
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The same intention, elsewhere

457 sequences classified “Drive discovery of new arrivals” across 111 accounts.