@fwrd is outside the free selection

The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.

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@fwrd· Fashion

Turquoise trend, then a fragrance lineup

FWRD bundles two unrelated trend stories into one story sequence to maximize shoppable product touchpoints per post, using brand interstitials to reset attention between categories.

Drive catalogue trafficHelping people considerFashion

Drive catalogue traffic · Brings people to the site without a single product in mind, letting the selection do the work.

Published
August 26, 2026
Stories
20
Type
story

Frame by frame

20 of 20 stories
1
Establishingswipe_prompt
2
Styling contextproduct_taglink_sticker
3
Styling contextproduct_taglink_sticker
4
Isolationproduct_taglink_sticker
5
Isolationproduct_taglink_sticker
6
Styling contextproduct_taglink_sticker
7
Isolationproduct_taglink_sticker
8
Styling contextproduct_taglink_sticker
9
Isolationproduct_taglink_sticker
10
Named creditlogo_lockuplink_sticker
11+60 min
Establishinglink_sticker
12+60 min
Isolationproduct_taglink_sticker
13+60 min
Isolationproduct_taglink_sticker
14+60 min
Isolationproduct_taglink_sticker
15+60 min
Isolationproduct_taglink_sticker
16+60 min
Isolationproduct_taglink_sticker
17+60 min
Isolationproduct_taglink_sticker
18+60 min
Isolationproduct_taglink_sticker
19+60 min
Isolationproduct_taglink_sticker
20+60 min
Taglinelogo_lockuplink_sticker

The same intention, elsewhere

66 sequences classified “Drive catalogue traffic” across 36 accounts.